Question 1

How does CompanyRank calculate company rankings?

Accepted Answer

CompanyRank uses a Bayesian weighted credibility model rather than a simple star average, benchmarking each business against its sector baseline prior using the formula Score = (v * R + m * C) / (v + m).

Question 2

Why does a business with fewer 5.0-star reviews rank below one with a 4.8-star average?

Accepted Answer

A high volume of verified customer reviews provides statistical confidence. The Bayesian prior prevents single 5-star review anomalies from artificially leaping over long-standing reputable firms with hundreds of satisfied clients.

Question 3

Can companies pay CompanyRank to remove or edit negative reviews?

Accepted Answer

No. CompanyRank operates under an absolute zero pay-to-remove policy. Placement and moderation are completely decoupled from commercial tiers, and all businesses are evaluated under identical mathematical formulas.

Question 4

How does CompanyRank detect and block fake or bot-generated reviews?

Accepted Answer

CompanyRank uses an end-to-end verification pipeline combining heuristic telemetry screening, NLP linguistic entropy analysis to detect synthetic AI-generated praise, burst velocity quarantines, and proof-of-experience verification tokens.

Question 5

Can reviewers keep their personal identity and real name private?

Accepted Answer

Yes. Reviewers can choose to display an account privacy pseudonym alias while their verified consumer status remains authentic. Personal contact details are never sold or exposed to businesses.

Question 6

How can a business owner claim and verify their company profile?

Accepted Answer

Business owners can claim their profile through verified corporate email domain matching or Companies House registration authentication, giving them the ability to post official verified responses.

Clear answers to how CompanyRankranks, verifies, and protects reviews.

How does CompanyRank calculate company rankings?

Why does a business with fewer 5.0-star reviews rank below one with a 4.8-star average?

Can companies pay or sponsor CompanyRank to improve their rank or visibility?

How does review recency and decay affect a company's standing?

How are category benchmark distributions and priors determined?

How does CompanyRank detect and prevent fake or bot-generated reviews?

What does the 'Verified Customer' badge indicate?

Can a business pay CompanyRank to remove or hide negative customer reviews?

What is CompanyRank's evidence-based dispute resolution process?

How do I report review manipulation, incentives, or competitor smear campaigns?

How do I write and publish a review for a UK company?

Can I post reviews pseudonymously or protect my real identity?

Can I edit my review if a business resolves my complaint?

How do bookmarks, shortlists, and saved companies work?

How does my business get listed on CompanyRank?

How can a business owner claim their profile and verify ownership?

Can businesses respond to customer reviews for free?

What recourse do businesses have against defamatory or factually inaccurate reviews?

Can businesses ask their genuine customers to leave reviews?

Do I need an account to browse, search, or compare companies?

What features are included in the free Member Dashboard?

Where is CompanyRank based and how is user data secured?

More guides and platform controls

Bayesian Math & Anti-Fraud Model

Member Control Panel

Directory Categories & Sectors

Still have questions or need to dispute a review?

Clear answers to how CompanyRankranks, verifies, and protects reviews.

How does CompanyRank calculate company rankings?

Why does a business with fewer 5.0-star reviews rank below one with a 4.8-star average?

Can companies pay or sponsor CompanyRank to improve their rank or visibility?

How does review recency and decay affect a company's standing?

How are category benchmark distributions and priors determined?

How does CompanyRank detect and prevent fake or bot-generated reviews?

What does the 'Verified Customer' badge indicate?

Can a business pay CompanyRank to remove or hide negative customer reviews?

What is CompanyRank's evidence-based dispute resolution process?

How do I report review manipulation, incentives, or competitor smear campaigns?

How do I write and publish a review for a UK company?

Can I post reviews pseudonymously or protect my real identity?

Can I edit my review if a business resolves my complaint?

How do bookmarks, shortlists, and saved companies work?

Does CompanyRank sell or share my personal data with listed businesses?

How does my business get listed on CompanyRank?

How can a business owner claim their profile and verify ownership?

Can businesses respond to customer reviews for free?

What recourse do businesses have against defamatory or factually inaccurate reviews?

Can businesses ask their genuine customers to leave reviews?

Do I need an account to browse, search, or compare companies?

What features are included in the free Member Dashboard?

How do I export my data or delete my account under GDPR Article 17 / 20?

Where is CompanyRank based and how is user data secured?

More guides and platform controls

Bayesian Math & Anti-Fraud Model

Member Control Panel

Directory Categories & Sectors

Still have questions or need to dispute a review?